How To Create A Link To Exiting Content, Pages, and External Sites
Creating A Link To Other Content is Important for Navigational Purposes
Linking to other content on your site helps your readers find other pages and content through your pages and posts and we do this by creating a link to them.
Creating a link to other content on your site not only helps your readers find other related content, but helps the search engines find out what your site is about and how they all link together. So keep like content linked to liked content.