RGV Websites – Are You Ready for April 21st?

Prepare for Web Sites BE Gone!

Harlingen web designsThere has been talk that Google will perform an update to their algorithms and will have a bigger effect than Panda or Penguin which were very big updates that took down many sites from their top results down to the never-lands where your customers and prospects will not see you.

There has been an announcement that Google will target non-mobile friendly websites and it’s expected to roll out on April 21st, are you ready?

Now, for information purposes only, we do not know what will happen, but mobile and responsive will be a ranking factor…

Yes, Google has announced they will start using responsive and mobile sites as a ranking factor: Now from the writings and guidelines of Google itself, if you look at the #1 tip:

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

So is your RGV Website Mobile Ready?

Not sure…find out by clicking here: Mobile Site Friendly to see if you are not going to be affected.  Because when Google changes their algorithms, this may affect your site’s ranking and give your competitors an advantage and an edge over your site.

Google Update warning from HGN Designs

Fortunately, there are things and steps you can take right now, and these steps should be taken into considerations.  Because, Google does want to help you out, but only if you follow some guidelines…

The good news is that you can get your website design to be responsive by two ways…

When webmasters look into creating mobile friendly websites in the RGV, two things will happen.

  • Create a mobile website design – for example, a .mobi domain and then when someone visits  your site from a mobile device, it will redirect it to the site.  It’s a user-agent that does the thing for you.
  • Or Having a Responsive Website for your local business so it can change for both desktop and mobile devices across the web, for any user…

In either case, does it matter?  Matt Cutts discusses it here:

Always follow best practices

First things first…has your web designer registered you to the Google Web Master Tools?

You don’t have to be expert, but you have to be there, to let them know.  There is a specific code that you place in your website, and this should be done for you, I do it for all my customers here at Harlingen Web Designs…

Here is a quick video that explains the Google Web Master Tools

Customers of Harlingen Web Designs Have this Already No More Work is Needed!

But if you are not a customer, get with your website developer and have them make the necessary changes.  SEO (Search Engine Optimization) is important for your website, but it has to be handled correctly, so your website will be seen in the search engines correctly, so that customers and prospects can find you.

Have any questions or comments about the update, by all means, ask below…

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