Every Business That Wants to Get Online Needs A Domain Name
In this article, we are going to talk about domain names. Now many people already know what they are, but I know there are business owners who have the slightest idea about a domain name.
And here I am going to show you:
- What they are
- Why you need one
- And how to Register one
Watch the video to see how to register a domain name
I know a lot of business out there go out there and register free accounts.
And basically, what they are doing is putting work in someones hands to take care of it.
But they can disable your account at any given time. But I understand business owners such as yourself wants online real estate.
All they want is to get seen online to promote their product or services and get more customers.
Which is why we are here to provide those webdesigns services for the local business owner that does not have time to do so.
However, I do have to say, that unlike many other webdesigners that want to take the customer for every cent that they have, we have options, but only one requirement.
That requirement is that the customer needs to get the domain name and hosting and all their internet properties for their business under their name, not us.
Here at Harlingen Web Designs, we can provide those services. We can host your domain, we can do all that. But what happens when I crash and burn and die a fiery death the next day, what will happen to your online real estate?
Not a pretty picture when you allow someone else to control your online real estate. Do you understand what I mean?
Think about a domain name as your internet address. That is where people find you. Like you have a postal address, so is your domain name in the internet world. Such as Google.com, CNN.com, and Bing.com.
The Domain Name – What Should You Use
If you look at at the Domain Descriptions you will see that:
Domain names are used in various networking contexts and application-specific naming and addressing purposes. In general, a domain name represents an Internet Protocol (IP) resource, such as a personal computer used to access the Internet, a server computer hosting a web site, or the web site itself or any other service communicated via the Internet. In 2014, the number of active domains reached 271 million.
Later down the article, you will see what TLDS are and why they are important:
The top-level domains (TLDs) such as com, net and org are the highest level of domain names of the Internet. Top-level domains form the DNS root zone of the hierarchical Domain Name System. Every domain name ends with a top-level domain label.
So what can you use for a domain name. Well, I find myself with this question all the time, and the answer really is this. It’s up to you.
What do you want to brand With Your Domain Name?
Choosing a domain name is one thing, then you have to host it. And I show you how to get hosting for less then the price of a pizza.
In that video about hosting, I talk about the options of creating more than one domain. With the plans associated with the ones I mention on the video about getting hosting, you can pretty much add as many domains as you want.
Why would you want to do that?
Well, let’s say you have your business and your business is an auto mechanic shop or you’re a tax accountant.
What if you are a Dj and want to target people who are searching for Djs and you named your business RGV DJS. That works well, very well.
That is what you are branding when you name a domain name after your business. You are branding your business.
But let’s say you also want to brand yourself. You can register a domain name with your firstnamelastname.com like I showed you in the video.
I cannot get a Dot Com domain with my name, and the person who bought this domain is selling it, but it’s not so worth it to me to purchase it from them.
You Can Also Register a Domain Name for A Product or Service
Now let’s imagine that Ray Cortez, owner of Cortez Auto Service, found a way to better test the diagnostics of a vehicle, and implemented a new system, and he wanted to put it online.
Well, he could then register a TLD for his new device or product with a new domain name.
And he can still use his slogan “Where We Don’t Empty Your Pockets…”
Like for example, let’s call it the blue widget, where he could add bluewidget.com or something like that.
Of course, with the hosting plan I recommend, you can do that for your company, and pay only for the new domain name, and the hosting price remains the same.
Now what if Israel Cruz, owner of triplecheckincometax.com, wrote an ebook about how to save money on taxes and wanted to sell it. He could sell it directly online in his website, or create another domain name for that purpose alone. Let’s call it taxbegone.com. Of course this is just practice purposes only.
And what if Gonzalo Garica, owner of RGVDJS.com decided to sell his music tracks online. He could create another domain name for his track collections.
Some Important Tips in Registering a Domain Name:
- Brand Your Business
- Brand Your Name
- Brand Your Product
- Try To Make your domain short and catchy
- Try to get the TLD’s- such as .com, .net., .org.,
Not all domain names will be available so you can use adjectives and variables but try to stay away from hyphens.
Also, you can use a keyword rich domain name, which will not provide so much importance in SEO, but use what you can to do brand what you want.
There was a Google Update back in October of 2012 called EMD. That stands for Exact match Domain that targeted domain names that were ranking only becuasue of the name they used to use the targeted phrase.
If you are in an MLM program and want to promote your product, I do recommend to try to get your firstnamelastname.com website up and running. If it’s not available, try firstnamelastnamemaketing.com, or marketingwithfirstnamelastname.com, or something. For this, you will need to brand your name.
You should know that all domain names are not branding, but catchy. Think about Itsy.com, where people post their products for sale. Zoosk.com, a dating site.
Those domain names are not branding a particular product name, but the names are catchy, short, and people remember them.
So the next step, after you read and watched the video is to get a domain name Here.
- Then visit the page – Get Hosting – to add your hosting. (I include a coupon)
- Then contact us to get it done for you, or continue reading on to get your site going on!
- Do not start your online properties with free accounts.
- We use online free accounts too, but no so much for our business.
Have Questions or Comments – Leave them below, and make sure you like and share. 🙂